Maximize Boat Show Sales
By Don Cooper
Description
Boat shows remain one of marine dealers' biggest expenditures. Getting your show strategy right and preparing to execute it well is particularly important in our fast-changing market.
You'll learn how to update and evolve your sales and CRM strategies and processes to tee up your salespeople for boat show success. This includes both how your boat show sales process should differ from your showroom sales process, and how changes in consumer behavior and expectations should influence the way you train for a successful show and follow up afterward.
Gold and Silver MRAA members, enjoy this course courtesy of the Marine Industry Certified Dealership program. To learn more about Certification, visit mraa.com/dealer_certification.
You'll learn how to update and evolve your sales and CRM strategies and processes to tee up your salespeople for boat show success. This includes both how your boat show sales process should differ from your showroom sales process, and how changes in consumer behavior and expectations should influence the way you train for a successful show and follow up afterward.
Gold and Silver MRAA members, enjoy this course courtesy of the Marine Industry Certified Dealership program. To learn more about Certification, visit mraa.com/dealer_certification.
Courses in package:
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