Everything’s changed, have you?

No one anticipated the extraordinary events of the past 18 months. During that time, boating has become a lifestyle choice for many new customers, and we are positioned well to keep it going. But to be successful in the Finance & Insurance Department moving forward, we will need to pivot our presentations to prosper in this new reality of our new – hopefully, soon-to-be post-pandemic – world.

Your role as an F&I professional and the products you offer are critical components in your customer’s ownership experience, especially all those new buyers.

Since F&I is one of the last to interact with the customer, you and your team have a heavily weighted impact on the overall customer experience. Keeping these new customers coming back and referring their friends is critical to our continued growth and success.