TNT 2023 — Episode 7 'Moving Inventory Through Positioning and Promotion'
with Samantha Scott
Keyword(s)
TNT, Training N tactics, training & tactics, training and tactics, inventory management, positioning, promotion
Managing your inventory includes forecasting as well as marketing efforts — with positioning and promotion — to generate leads to move more new and pre-owned boats. And it’s certainly the game you will be playing over the next year. Imagine if you could have a roadmap of sort that helps you learn how to best position your inventory and how to promote it with better success.
This course provides you with tips on photography, keyword use, targeted outreach, advice for digital marketing and more. And learn about customer perception and the role it plays in moving inventory.
Description
MRAA TNT Host Jerrod Kelley introduces you to subject matter expert Samantha Scott as she discusses strategies to move your inventory. How you currently present it could be holding you back. In this session, learn how to best position your inventory and promote it including: Photography best practices, descriptions and positioning (keywords to promote consideration/buying). You'll get advice on targeted outreach – for both your existing customer base and new customers — with digital tips covering email, social media and forums, plus more!
Courses in package:
| Title | Credit Hours | |
|---|---|---|
| 1 |
with Samantha Scott
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| 2 |
With Samantha Scott, APR, Pushing the Envelope
|
|
| 3 |
With Samantha Scott, APR, Pushing the Envelope
|
|
| 4 |
With Samantha Scott, APR, Pushing the Envelope
|
|
| 5 |
With Samantha Scott, APR, Pushing the Envelope
|