Sales Strategies for the Hyper-Informed Customer
With David Martin
To be successful with these technology-dependent buyers, you must treat them differently than their parents and grandparents or risk losing them forever. They don’t buy products; they buy experiences. This one-hour session demonstrates who the hyper-informed customers are, how they shop, what they want and how to make them happy.
Description
There are now hyper-informed, tech-savvy boat buyers in the market. Are you ready for them? Are you appealing to them? To be successful with these technology-dependent buyers, you must treat them differently than their parents and grandparents or risk losing them forever. They don’t buy products; they buy experiences. This one-hour session from sales trainer David Martin will help you learn who the hyper-informed customers are, how they shop, what they want and how to make them happy. Thank you for your MRAA Membership. Please enjoy exclusive, preferred pricing on this, and all MRAA Training content.